In a lot of media today, we’re being shown the image of the “real woman.” She is curvy, toned and all woman. But is it really the media’s job to tell us what a “real woman” is? In 2004, Dove started the “Real Beauty” Campaign, which featured many women of different sizes, ages and nationalities. The idea behind it was to promote the “real woman” instead of the standard size-zero model. But my question is, are these women really the definition of a real woman? Does that mean that women who happen to be slim are discounted as women? Why does our body determine whether we’re real or not?
It’s not just in this campaign that we see the word “real”. In multiple seasons of America’s Next Top Model, we see Tyra use the term “fiercely-real” to describe plus-size models. Which leaves me wondering, what about the other women who don’t fit that mould? I understand that she is trying to promote a different type of body from the usual images we see in the media, but isn’t Tyra just creating a whole new mould that women must fit into to be considered real?
Why is skinny so bad? There is a difference between being ill and being slim, but being slight seems to come with a lot of prejudice nowadays. Is it fair to categorise women based on their figures? The modelling world seems to come with a lot of negative connotations, which is explored in this article from The Daily Beast.
How is it by embracing a different type of body type has the media excluded another?